Kevin Williams, Director of KWP Ltd., consultancy, and founding Chairman of the Digital Out-of-Home Entertainment Network Association (DNA)– I have found the Asian Amusement & Attractions Expo (AAA) a fantastic opportunity to interact with the vast opportunities that the Chinese entertainment sector has-to offer the international attractions and amusement market. The opportunity to be invited to present to leading executives in this sector during the show conference, describing our work in developing immersive entertainment technology (including simulation, VR, AR and Mixed Reality), while learning of the developments being created in this sector, proved invaluable. That all this was achieved from an event only in its infancy demonstrates the great opportunity that exists in this market. The AAA’17 show will prove to be another must attend event for those achieving success in this evolving international industry, and I look forward to meeting you all in Guangzhou during March 2017.
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